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Young influencer at work

Scaling Growth for a Leading AI Influencer Platform

How Our VA Team Elevated Social Presence and Built a Scalable Ambassador Funnel

Overview

A fast-growing AI influencer platform needed to expand its creator base, increase visibility, and support internal marketing functions with scalable outreach and engagement. They required a flexible team capable of handling high-volume activity without compromising authenticity.

Cliffside Assist deployed a structured team of specialised VAs trained in social engagement, influencer discovery, data collection, and outreach. This enabled rapid growth across multiple platforms while maintaining a human, conversational tone.

Challenges

The platform needed to:

  • Increase organic visibility on TikTok, Instagram, YouTube, and X

  • Identify aligned AI creators and micro-influencers

  • Create a consistent pipeline of ambassadors

  • Reduce manual workload on internal teams

  • Scale engagement safely without automation signals

Our Approach

1. Daily Engagement Team

We built a dedicated commenting team that interacted authentically across AI-related content:

  • Conversational, personalised comments

  • Avoided generic copy-paste patterns

  • Scaled activity from 150 to 400+ comments per month

  • Used warmed accounts to protect safety and authenticity

The platform became highly visible within key hashtags such as #aiart and #aiinfluencers.

2. Creator Discovery via Scraping & Manual Review

Our VAs scraped and filtered creators using:

  • Targeted keywords & hashtags

  • Engagement metrics

  • Posting frequency patterns

  • Content quality indicators

This resulted in a curated list of 1600+ qualified creators, ranging from micro-creators to high-engagement personalities.

3. Structured Ambassador Outreach Funnel

We implemented a smart outreach system that included:

  • Segmented creator lists

  • Tailored outreach templates

  • Automated follow-ups that still appeared human

  • Detailed tracking of replies and negotiations

Results included:

  • 200+ warm leads

  • Consistent conversions into ambassadors

  • A scalable pipeline for future campaigns

Results 

  • Significant increases in organic profile visits

  • More creator-initiated conversations

  • Faster growth in follower counts

  • Reduction in internal manual workload

  • A long-term operational system that continues to scale

Key Takeaways

With the right workflows, VAs can function as a high-power marketing engine — providing consistency, authenticity, and scalability across all creator-focused activities.

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